Privacy policy

 

Last updated: January 18, 2026

LUMINIQ KIDS operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a personalized shopping experience (the “Services”). LUMINIQ KIDS uses Shopify technology, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase or other transaction using the Services, or otherwise communicate with us. In the event of a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall prevail with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing or using any of the Services, you confirm that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described herein.

Personal Information We Collect or Process

By “personal information,” we mean information that identifies or can reasonably be associated with you or another person. Personal information does not include information that has been collected anonymously or anonymized so that it cannot reasonably identify or be associated with you. We may collect or process the following categories of personal information, including inferences drawn from such personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact details, including your name, address, billing address, shipping address, phone number, and email address.

  • Financial information, including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, payment method, payment confirmation, and other payment details.

  • Account information, including your username, password, security questions, preferences, and settings.

  • Transaction information, including items you view, add to your cart or wish list, purchase, return, exchange, or cancel, and your prior transactions.

  • Communications with us, including information you include in communications with us, for example when you contact customer support.

  • Device information, including information about your device, browser, or network connection, IP address, and other unique identifiers.

  • Usage information, including information about your interaction with the Services, such as how and when you interact with or browse the Services.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with personal information;

  • Automatically through the Services, including from your device when you use our products or services or visit our websites, as well as through cookies and similar technologies;

  • From our service providers, including when we engage them to enable certain technologies and when they collect or process your personal information on our behalf;

  • From our partners or third parties.

How We Use Your Personal Information

Depending on how you interact with us or which Services you use, we may use personal information for the following purposes:

Provide, Personalize, and Improve the Services

We use your personal information to provide the Services to you, including to perform our contract with you, process payments and orders, remember preferences and items of interest, send account-related notifications, process purchases, returns, exchanges, or other transactions, create, maintain, and manage your account, arrange shipping, facilitate returns and exchanges, enable the posting of reviews, and create a personalized shopping experience, such as recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.

Marketing and Advertising

We use your personal information for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications by email, text message, or mail, and showing you online advertisements for products or services on the Services or other websites, including based on items you previously purchased or added to your cart and other activity on the Services.

Security and Fraud Prevention

We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or take action regarding potentially fraudulent, illegal, unsafe, or malicious activity, protect public safety, and protect our services. If you choose to use the Services and create an account, you are responsible for keeping your account credentials secure. We strongly recommend that you do not share your username, password, or other access details with anyone else.

Communications With You

We use your personal information to provide customer support, respond to your communications, deliver effective services, and maintain our business relationship with you.

Legal Reasons

We use your personal information to comply with applicable law or respond to valid legal processes, including requests from law enforcement or government authorities, investigate or participate in civil subpoenas, potential or actual litigation, or other adversarial legal proceedings, and enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, subject to this Privacy Policy. These circumstances may include:

  • With Shopify, vendors, and other third parties that provide services on our behalf (for example, IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping).

  • With business and marketing partners to provide marketing and advertising services. For example, we use Shopify to offer personalized advertising through third-party services based on your online activity across different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to instruct us not to share your information for the purpose of targeted advertising and marketing based on your online activity across different merchants and websites.

  • When you direct, request, or otherwise consent to our disclosure of certain information to third parties, such as to ship products to you or when you use social media widgets or login integrations.

  • With our affiliates or otherwise within our corporate group.

  • In connection with a business transaction, such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship With Shopify

The Services are hosted by Shopify, which collects and processes your personal information related to your access to and use of the Services in order to provide and optimize the Services. Information you submit to the Services will be transmitted to and shared with Shopify, as well as with third parties that may be located in countries other than your country of residence, in order to provide and optimize the Services.

In addition, to help protect, grow, and improve our business, we use certain enhanced Shopify features that incorporate data and information obtained from your interactions with our Store, other merchants, and Shopify. To provide these enhanced features, Shopify may use personal information collected about your interactions with our store, other merchants, and Shopify. In these circumstances, Shopify is responsible for processing your personal information, including responding to your requests to exercise your rights regarding the use of your personal information for these purposes.

To learn more about how Shopify uses your personal information and your rights, please visit the Shopify Consumer Privacy Policy. Depending on your location, you may exercise certain rights regarding your personal information through the Shopify Privacy Portal.

Third-Party Websites and Links

The Services may include links to websites or other online platforms operated by third parties. If you follow links to websites not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such websites, including the accuracy, integrity, or reliability of information found on those websites.

Information you provide in public or semi-public areas, including information you share on third-party social media platforms, may also be viewed by other users of the Services and/or users of those third-party platforms, without limitation as to its use by us or by third parties. Our inclusion of such links does not, by itself, imply any endorsement of the content of those platforms or their owners or operators, except as disclosed on the Services.

Children’s Data

The Services are not intended for use by children, and we do not knowingly collect personal information from children who are minors under the laws of their jurisdiction. If you are a parent or guardian of a child who has provided us with personal information, you may contact us using the contact details below to request deletion.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as those terms are defined under applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.

The period for which we retain your personal information depends on various factors, such as whether we need the information to maintain your account, provide Services to you, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below regarding your personal information. These rights are not absolute and may apply only in certain circumstances, and in some cases we may deny your request as permitted by law.

  • Right of Access/Right to Know: You may have the right to request access to the personal information we hold about you.

  • Right to Deletion: You may have the right to request that we delete your personal information.

  • Right to Correction: You may have the right to request correction of your personal information.

  • Right to Data Portability: You may have the right to receive a copy of your personal information and request that it be transferred to a third party, in certain circumstances and subject to certain exceptions.

  • Managing Communication Preferences: We may send you promotional emails, and you may opt out of receiving them at any time by using the unsubscribe option provided in our emails. If you opt out, we may still send you non-promotional emails, such as those related to your account or orders.

If you reside in the United Kingdom or the European Economic Area, and subject to exceptions and limitations under local law, you may also have the following rights in addition to those above:

  • Right to Object and Restrict Processing: You may have the right to ask us to stop or restrict our processing of personal information for certain purposes.

  • Right to Withdraw Consent: Where we rely on your consent to process your personal information, you have the right to withdraw that consent. Withdrawal of consent does not affect the lawfulness of processing based on consent before it was withdrawn.

You may exercise any of these rights where indicated on the Services or by contacting us using the contact details below. To learn more about how Shopify uses your personal information and your associated rights, including rights related to data processed by Shopify, please visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before processing your request, as permitted or required by applicable law. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf. Before accepting such a request, we will require the agent to provide proof that they are authorized to act on your behalf, and we may require you to verify your identity directly with us. We will respond to your request in a timely manner as required by applicable law.

Complaints

If you have a complaint about how we handle your personal information, you may contact us using the contact details below. Depending on where you live, you may have the right to appeal our decision by contacting us or to lodge a complaint with your local data protection authority. For the EEA, you can find a list of supervisory authorities here.

International Transfers

Please note that we may transfer, store, and process your personal information outside your country of residence.

If we transfer your personal information outside the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms, such as the European Commission’s Standard Contractual Clauses or equivalent agreements issued by the relevant UK authority, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the “Last updated” date, and provide notice as required by applicable law.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights, you may call us, email us at support@luminiqkids.com , or contact us at 291 Saint Nicholas Avenue, 67, New York, NY 10027, USA.

For purposes of applicable data protection laws, we are the data controller of your personal information.